Worked example
Here is a simple Cost per Click example:
2,000 spend ÷ 1,250 clicks → 1.60 CPC.Calculate advertising cost per click.
Use values from the same reporting period and attribution method.
Practical guide
Here is a simple Cost per Click example:
2,000 spend ÷ 1,250 clicks → 1.60 CPC.Calculate advertising cost per click.
CPC = advertising spend ÷ clicks
Use the result as a planning estimate. Check important financial, tax, legal, investment, or health decisions with a qualified professional.